These may the reasons for the fryer not operating: Control Panel assembly, not seated properly, Power Strip not installed, correctly, Not turned ON, Not plugged in, Outlet not energized. Here are some of the solutions: Reinstall Control Panel assembly, Reinstall Power Strip, Turn Timer Control Knob to ON, Insert SureRELEASETM Power Cord into fryer socket, then insert plug into outlet, Check fuses or circuit breaker